‘It’s THE blueprint’: Fans applaud as Vanity Fair France names BTS’s Jungkook as icon of a generation after CHANEL ambassador


On Thursday, December 11, Jungkook of BTS was named an icon of a generation by the well-known magazine Vanity Fair France. This announcement accompanied the outlet’s report on the idol’s latest ambassadorship with luxury fashion, beauty and fragrance house CHANEL.

On the same day, CHANEL revealed its latest brand ambassador, Jungkook, specifically for its fragrance and beauty line. According to Vanity Fair, it was an easy choice for CHANEL to choose BTS Jungkook as he seemed to be a natural fit for the brand, with his bold creativity and ability to express himself freely. Here’s what Vanity Fair said about CHANEL’s comment:

Jung Kook’s choice “was a natural fit” for the brand, which believes that “his remarkable ability to express himself freely, his uncompromising creativity and bold choices resonate with the spirit of Chanel.”

Noting the idol’s latest luxury house partnership, Vanity Fair France called Jungkook the icon of a generation for the various qualities he has been displaying over the past thirteen years. Alongside his successful activities with BTS, the idol also woke up as a solo artist. Several of his songs, from SoundCloud tracks like Still With You i My You to his GOLD songs from the album, have left a lasting impact on the industry.

In addition, its status as a pop icon through his influence in singing, dancing and fashion as a global ambassador for Calvin Klein has collectively led Vanity Fair to choose him as an icon of a generation. When this artist reached the ARMYs, they were more than excited and expressed that it was a perfect label for the BTS member. Here are some fan reactions on the same:

“It’s THE blueprint and always on everyone’s mind,” said one fan

he is THE blueprint and always on everyone’s mind

More fans and netizens expressed their reactions when Vanity Fair France labeled Jungkook as the icon of a generation.

Ofc, the titles only belong to the GOAT of Kpop

Vanity Fair cooked with this 😌

will always be relevant

A music icon, an artist with natural and genuine talent, he has it all. The more they try to write him off, the more he silences them with new projects and hard work. That’s how it should be. i love him

Others also shared their thoughts and opinions on the matter.

Where is the lie? The most popular, the biggest and the pride of Asia. His impact and popularity goes beyond music.

I couldn’t agree more! 👑 Jungkook is absolutely an “icon of a generation”. His influence, talent and impact are simply undeniable. Well said, Vanity Fair France! 🔥💜

They could never bring him down 😭😭

CHANEL shared the reason for its recent choice of ambassador, Jungkook of BTS

In the same Vanity Fair France article, they also reported more on CHANEL’s thoughts on their recent collaboration with idol BTS. Thomas du Pré de Saint Maur, the managing director of Creative Resources for perfumes and beauty below CHANELhe expressed that the idol has been a source of inspiration and admiration for him for a long time.

“We believe that Jung Kook breathes new life into the classic sophistication of House. For several years, I have admired his incredible talent, his musical career, his unique commitment to self-expression, as well as his bold creative choices.”

On the other hand, the idol also expressed his thoughts on his latest ambassador with CHANEL. This is what he stated:

“For me, Chanel is a pioneering house that values ​​its timeless heritage while constantly reinventing itself with modernity. As an artist, I try to stay true to my own style while taking on new challenges, so this partnership with Chanel Fragrance & Beauty has a special meaning for me.”

Therefore, fans and netizens are eagerly waiting for the official campaigns between BTS’s Jungkook and CHANEL.